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Colors

brand 1#005540  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.brand1} ${colors.brand1Dark} ${colors.brand1Darker} ${colors.brand1Darkest} ${colors.brand1Light} ${colors.brand1Lighter} ${colors.brand1Lightest}

brand 2#4e2708  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.brand2} ${colors.brand2Dark} ${colors.brand2Darker} ${colors.brand2Darkest} ${colors.brand2Light} ${colors.brand2Lighter} ${colors.brand2Lightest}

brand 3#9F7833  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.brand3} ${colors.brand3Dark} ${colors.brand3Darker} ${colors.brand3Darkest} ${colors.brand3Light} ${colors.brand3Lighter} ${colors.brand3Lightest}

brand 4#D0CCD0  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.brand4} ${colors.brand4Dark} ${colors.brand4Darker} ${colors.brand4Darkest} ${colors.brand4Light} ${colors.brand4Lighter} ${colors.brand4Lightest}

black#000000  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.black} ${colors.blackDark} ${colors.blackDarker} ${colors.blackDarkest} ${colors.blackLight} ${colors.blackLighter} ${colors.blackLightest}

neutral#EEEEEE  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.neutral} ${colors.neutralDark} ${colors.neutralDarker} ${colors.neutralDarkest} ${colors.neutralLight} ${colors.neutralLighter} ${colors.neutralLightest}

white#FFFFFF  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.white} ${colors.whiteDark} ${colors.whiteDarker} ${colors.whiteDarkest} ${colors.whiteLight} ${colors.whiteLighter} ${colors.whiteLightest}

body#2B2B2B  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.body} ${colors.bodyDark} ${colors.bodyDarker} ${colors.bodyDarkest} ${colors.bodyLight} ${colors.bodyLighter} ${colors.bodyLightest}

errorred  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.error} ${colors.errorDark} ${colors.errorDarker} ${colors.errorDarkest} ${colors.errorLight} ${colors.errorLighter} ${colors.errorLightest}

buyingAffordable#257F10  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.buyingAffordable} ${colors.buyingAffordableDark} ${colors.buyingAffordableDarker} ${colors.buyingAffordableDarkest} ${colors.buyingAffordableLight} ${colors.buyingAffordableLighter} ${colors.buyingAffordableLightest}

buyingStretch#F1C452  SL
SL
SL
SL
SL
SL
SL

Variables: ${colors.buyingStretch} ${colors.buyingStretchDark} ${colors.buyingStretchDarker} ${colors.buyingStretchDarkest} ${colors.buyingStretchLight} ${colors.buyingStretchLighter} ${colors.buyingStretchLightest}

buyingDifficult#C71E1E  SL
SL
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SL

Variables: ${colors.buyingDifficult} ${colors.buyingDifficultDark} ${colors.buyingDifficultDarker} ${colors.buyingDifficultDarkest} ${colors.buyingDifficultLight} ${colors.buyingDifficultLighter} ${colors.buyingDifficultLightest}

Typography

Sans Serif

Value: cardo, serif

Variable: ${typography.SansSerif}

Helper Class: className="text-sans-serif"

Serif

Value: cardo, serif

Variable: ${typography.Serif}

Helper Class: className="text-serif"

Condensed

Value: cardo, serif

Variable: ${typography.Condensed}

Helper Class: className="text-condensed"

Display

Value: cardo, serif

Variable: ${typography.Display}

Helper Class: className="text-display"

Heading 1

Heading 2

Heading 3

Heading 4

Heading 5
Heading 6

Paragraph

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Buttons

Standard Button

className="btn"

Button Brand 1

className="btn btn-brand1"

Button Brand 2

className="btn btn-brand2"

Button Brand 3

className="btn btn-brand3"

Button Brand 4

className="btn btn-brand4"

Button Hollow

className="btn btn-hollow"

Hollow White

className="btn btn-hollow-white"

Hollow Brand 1

className="btn btn-hollow-brand1"

Hollow Brand 2

className="btn btn-hollow-brand2"

Hollow Brand 3

className="btn btn-hollow-brand3"

Hollow Brand 4

className="btn btn-hollow-brand4"

Icon Buttons

Arrow White

className="btn btn-arrow-white"

Arrow Black

className="btn btn-hollow btn-arrow-black"

Phone White

className="btn btn-phone-white"

Phone Black

className="btn btn-hollow btn-phone-black"

Chat White

className="btn btn-chat-white"

Chat Black

className="btn btn-hollow btn-chat-black"

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AreasSection

BlogDetail

Huntsville & Madison 2026 Guide to Custom Home Builder Options & Costs│Pearson Homes, Inc.

1 min read

Building a new home is exciting, but with so many decisions to make, it can be difficult to know where to begin. From choosing a community and floor plan to understanding customization options and costs, there is plenty to consider.

If you have been searching for home builders near me, taking time to understand your options in Huntsville and Madison can make the process much clearer before you commit.

At Pearson Homes, Inc., we build homes with a focus on quality, craftsmanship, individuality, and the homeowner experience. Led by founder Collins Pearson, whose residential construction career spans more than three decades, our team serves homebuyers throughout Huntsville, Madison, and surrounding North Alabama communities.

Whether you are comparing Huntsville home builders, exploring custom homes, or considering available homes, this 2026 guide covers the homebuilding options and key cost factors to consider before moving forward.

Custom Home Building in Huntsville and Madison

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September 30, 2026

Huntsville & Madison 2026 Guide to Custom Home Builder Options & Costs│Pearson Homes, Inc.

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            Christopher Williams

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            Linda Anderson | Aspen Village

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            Mary Miller

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            The quality and little details were big improvements over the other homes we looked at. We weren't just looking at 'right now,' but also how the home will sell in the future. When you think about resale value and compare standard features and upgrades, they were the best!

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